Compare Aha! product plans

Aha! Roadmaps is a complete product management suite that helps you build what customers love. We have four plan types geared towards different organizational needs. In addition to roadmapping functionality, they include essential idea management and advanced documentation functionality at no additional cost.

You can also choose four optional add-ons:

• Aha! Discovery Advanced, from our Aha! Discovery product. Aha! Discovery Advanced includes functionality to help focus your customer research, including AI-powered feedback analysis, integrations with Microsoft Teams and Zoom, and the ability to customize your participant database.

• Aha! Ideas Advanced, from our Aha! Ideas product. Ideas Advanced includes additional tools to help you crowdsource feedback, engage your community, and develop customer empathy.

• Aha! Whiteboards Advanced, from our Aha! Whiteboards product. Aha! Whiteboards is the visual space for product innovation. It provides features to help you define user flows, create mockups, and collaborate on roadmaps.

• Aha! Knowledge Advanced, from our Aha! Knowledge product. Aha! Knowledge is an AI-powered product information hub that enables you to share all your documents in a central place.

• Aha! Teamwork Advanced, from our Aha! Teamwork product. Aha! Teamwork Advanced brings project teams into your Aha! account to move seamlessly from strategic planning to work delivery.

• Aha! Develop Advanced, from our Aha! Develop product. Aha! Develop Advanced brings your development team into your Aha! account for a unified product development environment.

In this article we will compare the functionality of each plan, as well as functionality only available through the add-on plans.

If you have any questions about which plan is right for you, please reach out to our Product Success team. We do not have salespeople here at Aha! — just product experts focused on finding your Aha! Roadmaps fit.

Click any of the following links to skip ahead:

• Plan types

• Product support

• Aha! Roadmaps

• Aha! Discovery

  • Aha! Discovery Essentials (available as an add-on)

  • Aha! Discovery Advanced (available as an add-on)

• Aha! Ideas

  • Aha! Ideas Essentials (included in all Aha! Roadmaps plans)

  • Aha! Ideas Advanced (available as an add-on)

• Aha! Whiteboards

  • Aha! Whiteboards Essentials (included in all Aha! Roadmaps plans)

  • Aha! Whiteboards Advanced (available as an add-on)

• Aha! Knowledge

  • Aha! Knowledge Essentials (included in all Aha! Roadmaps plans)

  • Aha! Knowledge Advanced (available as an add-on)

• Aha! Teamwork

  • Aha! Teamwork Advanced (available as an add-on)

• Aha! Develop

  • Aha! Develop Advanced (available as an add-on)

Plan types

• The Startup plan includes all the features of the premium plan, priced with the early-stage startup in mind. Read more about our Startup plan or see if your company qualifies for it.

• The Premium plan is ideal for teams who want a simple pay-per-seat plan.

• The Enterprise plan is ideal for teams that want to increase enterprise-wide collaboration with unlimited reviewers and viewers at no additional cost.

• The Enterprise+ plan functions like the Enterprise plan, but is intended for organizations that need sophisticated functionality and concierge support.

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Product support

	Startup pack	Premium	Enterprise	Enterprise+
Team of former product experts	X	X	X	X
Email support: 24/7	X	X	X	X
Phone support: Business hours	X	X	X	X
Chat support: Business hours	X	X	X	X
Complete knowledge base	X	X	X	X
Concierge support				X

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Aha! Roadmaps

	Startup pack	Premium	Enterprise	Enterprise+
Strategic planning	X	X	X	X
Visual roadmaps	X	X	X	X
Release management	X	X	X	X
Ideas management	X	X	X	X
Requirements management	X	X	X	X
Reporting and analytics	X	X	X	X
Built-in presentations	X	X	X	X
30+ integrations	X	X	X	X
Automation				X
Automated scorecard metrics				X
Scenario analysis				X
Team capacity planning				X
Objectives and key results (OKRs)				X
Custom tables and calculations				X
Custom worksheets				X
Custom user permission roles				X
Advanced custom layouts				X
Workspace templates				X
Work requests				X
Advanced license management				X
Automatic logout				X
Enhanced presentation security				X
Account backup and export				X
Anti-virus scanning				X
Account activity				X
IP address access control				X

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Aha! Discovery Essentials (available as an add-on)

Adding on Aha! Discovery Essentials to your Aha! Roadmaps Enterprise or Enterprise+ subscription requires a full account upgrade.

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Aha! Discovery Advanced (available as an add-on)

Read more about the Aha! Discovery Advanced plan.

Adding on Aha! Discovery Advanced to your Aha! Roadmaps Enterprise or Enterprise+ subscription does not require a full account upgrade, but you must upgrade a minimum of three users.

Add dedicated Aha! Discovery Advanced to your Aha! Roadmaps Enterprise or Enterprise+ subscription to bring additional colleagues into your Aha! account who do not need an Aha! Roadmaps seat.

	Startup pack	Premium	Enterprise	Enterprise+	Aha! Discovery Advanced
Analyze interview transcripts with AI					X
Customize participant database					X
Generate team activity reports					X
Integrate with 3rd party messaging services (Zoom, Microsoft Teams)					X

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Aha! Ideas Essentials (included in all Aha! Roadmaps plans)

	Startup pack	Premium	Enterprise	Enterprise+
Unlimited ideas portals	X	X	X	X
Unlimited portal users	X	X	X	X
Public or private ideas portal access	X	X	X	X
Custom ideas portal branding	X	X	X	X
Custom prioritization scorecards	X	X	X	X
Workflow approvals	X	X	X	X
Automatic notifications	X	X	X	X
15+ integrations	X	X	X	X
Basic reporting	X	X	X	X

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Aha! Ideas Advanced (available as an add-on)

Read more about the Aha! Ideas Advanced plan .

Adding on Aha! Ideas Advanced to your Aha! Roadmaps Enterprise or Enterprise+ subscription requires a full account upgrade.

	Startup pack	Premium	Enterprise	Enterprise+	Aha! Ideas Advanced
Advanced reporting	X	X	X	X	X
Idea insights					X
Custom ideas portal domain					X
Dynamic ideas submission forms					X
Proxy votes					X
Custom pages for sharing roadmaps and notes					X
Polls					X
Salesforce and Zendesk integrations					X
Salesforce opportunity report					X
Segments					X
Organizations					X
Contacts					X
Ideas portal language settings					X
Shared ideas portal single sign-on (SSO) configuration					X
In-app idea submission					X
AI-powered idea exploration					X
AI-powered similar idea detection					X

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Aha! Whiteboards Essentials (included in all Aha! Roadmaps plans)

	Startup pack	Premium	Enterprise	Enterprise+
Create unlimited whiteboards	X	X	X	X
Brainstorm new ideas	X	X	X	X
Use intuitive drawing tools	X	X	X	X
Create diagrams and models	X	X	X	X
Collaborate in real time	X	X	X	X

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Aha! Whiteboards Advanced (available as an add-on)

Adding on Aha! Whiteboards Advanced to your Aha! Roadmaps Enterprise or Enterprise+ subscription requires a full account upgrade.

Add dedicated Aha! Whiteboards Advanced users to your Aha! Roadmaps Enterprise or Enterprise+ subscription to bring additional colleagues into your Aha! account — so the broader team can innovate together.

	Startup pack	Premium	Enterprise	Enterprise+	Aha! Whiteboards Advanced
Create wireframes					X
Architectural icons					X
Add Jira records to whiteboards					X
Add Azure DevOps (ADO) work items to whiteboards					X
Vote for ideas					X
Countdown timer					X
Create custom whiteboard templates					X

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Aha! Knowledge Essentials (included in all Aha! Roadmaps plans)

Add dedicated Aha! Knowledge Essentials users to your Aha! Roadmaps Enterprise or Enterprise+ subscription. This enables you to bring additional colleagues into your Aha! Roadmaps account to create and collaborate on documents in one place.

	Startup pack	Premium	Enterprise	Enterprise+
Create unlimited documents	X	X	X	X
Draft with an AI assistant	X	X	X	X
Style with rich formatting	X	X	X	X
Organize documents into folders	X	X	X	X
Share with unlimited guests	X	X	X	X
Capture inline comments	X	X	X	X
Track revision history	X	X	X	X

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Aha! Knowledge Advanced (available as an add-on)

Read more about the Aha! Knowledge Advanced plan.

Add dedicated Aha! Knowledge Advanced users to your Aha! Roadmaps Enterprise or Enterprise+ subscription to bring additional colleagues into your Aha! account who only need access to Aha! Knowledge.

	Startup pack	Premium	Enterprise	Enterprise+	Aha! Knowledge Advanced
Unlimited product knowledge bases					X
Custom knowledge base homepages					X
Publishing controls					X
Access control					X
Create custom document templates					X
Unlimited site users					X
Custom branding					X
Custom document templates					X
Template design support					X

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Aha! Teamwork Advanced (available as an add-on)

The Aha! Teamwork Advanced plan is available to Aha! Enterprise and Enterprise+ accounts.

	Enterprise	Enterprise+	Aha! Teamwork Advanced
Connect with Aha! Roadmaps			X
Choose your methodology — agile, scrum, or Kanban			X
Create a unified product and project backlog			X
Define activities and estimate effort			X
Import work from third party tools			X
Schedule sprints and manage team capacity			X
Use workflow boards			X
Streamline workflows with automation			X
Build delivery timelines			X
Track burndown and velocity			X
Monitor team throughput			X
Measure cycle and lead time			X
Integrate with more than 25 different tools			X

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Aha! Develop Advanced (available as an add-on)

The Aha! Develop Advanced plan is available to Aha! Enterprise and Enterprise+ accounts.

	Enterprise	Enterprise+	Aha! Develop Advanced
Connect with Aha! Roadmaps			X
Choose your methodology — scrum, SAFe, Kanban, or hybrid			X
SAFe program increments			X
Create a single product and engineering backlog			X
Define user stories and estimate the effort			X
Schedule sprints and manage team capacity			X
Use kanban boards and set WIP limits			X
Track burndown and velocity			X
Monitor team throughput			X
Measure cycle and lead time			X
Customize your experience with extensions			X

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