Aha! Discovery comes with two plan options. The Aha! Discovery Essentials plan includes everything your team needs to manage customer research.
The Aha! Discovery Advanced plan is for teams that want to enhance their customer interviews. With the Advanced plan, you can work alongside the AI assistant to gather insights from interview transcripts, customize your participant database, and manage a dashboard displaying all research activity in your account.
Add on dedicated Aha! Discovery Advanced users to your Aha! Roadmaps or Aha! Ideas account — without a full account upgrade. Just pay for the seats that you need (minimum of three seats required).
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AI-powered feedback analysis
Insights in seconds. Use the AI assistant to summarize interview transcripts and highlight key takeaways, including an overall summary, your participants' emotional sentiment, learnings, and quotes. The analysis funnels into an insights report you can share with stakeholders inside or outside your Aha! account. Read more about AI analysis.
Every chat interaction with the AI assistant or use of AI capabilities will use credits from your account's shared pool. This pool automatically refreshes at the start of each billing period, and if you run out of credits before the end of the billing period, billing administrators in your account can purchase more credits. Purchased credits do not expire for active accounts.
Participant database customization
Interview the right people. Import, invite, and curate your database of qualified customer contacts. Use custom fields to highlight information that is crucial to your industry, business strategy, or product plan.Read more about participant database customization.
Research activity report
Review everything on one page. The Reports page is your hub for research activity, product discovery events, and relevant participant updates across your entire Aha! account. Click links for more details, and follow your curiosity.
Read more about the research activity report.
Meeting services integrations
Streamline interview coordination. Integrate with common meeting services to engage with participants where they feel most comfortable. The integrations send automatic invites and automatically upload recordings and transcripts after your interviews. You spend less time worrying about logistics and more time on insights.Read more about the Zoom and Microsoft Teams integrations.
Calendar integrations
Streamline research scheduling with native Microsoft Outlook and Google Calendar integrations. Sync your availability automatically, offer self-serve booking so participants pick a time that works for them, and reduce back-and-forth with real-time conflict checks that prevent double-booking.
Salesforce integration
Strong customer research starts with the right participants. The Salesforce integration helps you build a robust participant database with minimal effort. Use it to import Salesforce contacts directly into Aha! Discovery. Then sync contacts between products to send information like the number and date of interviews back into Salesforce — so customer facing teams have visibility into which customers you are speaking with, and how often.