Integrate Aha! with your favorite tools (Google Analytics, Slack, and more!)

In minutes, you can integrate Aha! with some of the most popular enterprise software tools on the market. Our integration capabilities remove the need to build custom integrations between Aha! and your enterprise tool. However, if you need to build a custom integration, we also offer a REST API that can be accessed by a custom application.

All Aha! account plans include free access to integration capabilities with the following tools:

Category Tools
Engagement Google Analytics
Communication Slack, Google Hangouts, Flowdock
CRM Salesforce
File storage Box, Dropbox, Google Drive, OneDrive
SSO G-Suite, OneLogin, Okta, Ping Identity
Support Zendesk
Engineering Jira, Rally (CA Agile Central), Azure DevOps Server and Azure DevOps Services, Github, Github Enterprise
API Zapier
Project management Asana, Trello

Integrate with Google Analytics

Aha! offers the most robust integration between marketing planning software and Google Analytics available today. You can set performance targets and report on the impact of your work in one place in real time.

This one-way integration takes engagement metrics from your web properties, stores them in our database, and provides them back to you directly from your Aha! records and within highly customizable reports. Learn more about how to configure the integration.

Integrate with your communication tools

Integrating Aha! with your communication channels helps keep everyone aligned with the strategy and progress of your marketing team in real time. Automatically send all desired updates from Aha! (on requests, activities, master activities, and strategy) to everyone in your communication networks so you can stay focused on what matters most.

Integrate with your project management tools

Aha! is the perfect tool to manage complex content marketing calendars, digital marketing campaigns, and to connect product marketing and product management in one workspace. But you may need to collaborate with a team outside of Aha! — a design team that uses Trello, for example. 

Thanks to our two-way integrations with Trello and Asana, the strategy and work you do in Aha! can flow directly to project management tools. And as work is completed there, it flows directly back into Aha! to update your records. 

Integrate with your engineering tools

Whether it is updating a website or discussing your software's next go-to-market, marketers and software engineers often work closely together. Enable two-way Github or Github Enterprise integrations in your marketing workspace to connect your strategy and the engineers' work. 

Create an integration

To set up an integration:

  1. Hover over the gear icon located in the top-right corner of any page in Aha! and select Settings > Workspace.
  2. Click the next to Integrations.
  3. Select your integration.
  4. Follow the instructions on the page to choose your mappings.

It is important to note that Account and Workspace settings both have integration options. Workspace-level integrations are where you configure integrations such as Slack, Google Hangouts, and Flowdock. 

What's next? 

  1. Add a marketing workspace
  2. Visualize your plan with a live calendar
  3. Invite team members to collaborate
  4. You are here.
  5. Share your marketing plan with others


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