Strategic models

The most successful products are built from a clear strategy that everyone understands. By setting the right strategy, you can ensure that your company and product will move in the direction with the biggest impact.

Perhaps you are considering entering a new market, targeting a new set of customers, or assessing a new opportunity. Aha! provides you with a complete set of strategic models to help with that key work. In addition to the models we provide, you also have the ability to create your own custom models that can be used across your account to ensure that everyone in your company is applying a standardized strategic approach to all planning.


How it works

Like all Aha! strategy, strategic models can be created at the product or product-line level within your account. You will need to be a Product Owner or a Contributor in Aha! to create and edit strategic models.

The first time you go to the Strategy > Model page, you will be prompted with a button to Add strategic model. This will let you use an Example template or a Shared template created by someone else in your account.

Aha! provides six different example templates to chose from:

In addition to using the example templates, teams can create their own custom templates through their product settings. You will need to be a Product Owner in Aha! and navigate to Settings > Product > Strategic models to create your own template.

From the Strategic models page, click Add template to create a new template. You can name the template, create it either from scratch or with one of our examples, categorize the template, and then decide how it is shared. Templates created at the product-line level in Aha! can be shared across all products within the product line. Templates created at the product level are only available within that specific product.

Once the template has been created, it can be accessed by clicking Add model then Shared templates on the Strategy > Models page. When using a shared template, the description values are all that can be edited. The order and names of components are locked and only editable on the main template. This is to help ensure there is consistency across the use of the custom template.

Share your strategic model

As with every visual in Aha!, you can share your strategic model with others by clicking More options on the top-right corner to create an Aha! presentation, image, or PDF.

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