Most product managers spend the majority of their time in Aha! defining features and prioritizing them based on their impact on business objectives and strategy.
Note: In this video, we will prioritize features for a product management use case. Depending on how you have implemented Aha! — or customized Aha! terminology for your team — you may refer to features by a different name, such as "marketing activities" or "user stories." They are the fundamental units of work your team needs to complete to accomplish your strategic goals, and regardless of your Aha! use case, feature prioritization is a vital skill to acquire.